Wealth Designed. Life Defined.

About Russ


Growing up, Russ Nieland watched his parents – successful, but small, Iowa farmers – receive limited education about financial matters from product salesmen. The advice that was given to them was highly motivated by quotas, leading to investment and insurance decisions that were inappropriate for their situation. Because of these early experiences, Russ has vowed to offer our clients financial leadership which is process-driven, not product-focused, to ensure they aren’t overlooking the important considerations that could greatly impact their financial health.

Russ has been serving those in the medical community, Collins Aerospace professionals and entrepreneurs for two decades. The desire he has to shield clients from the same mistakes his parents once made helps Russ to deliver guidance aimed at both protecting the nest egg they have worked hard to build and, more importantly, taking care of their kids/grand-kids, their longevity and their charitable giving. His ultimate goal is to assist others in saving wisely and retiring confidently.

When he’s not saving people from salesmen, you can find Russ enjoying time with his family (including Hayes, Sloane, and Van, his grandchildren), cycling with friends on the area bike trails, golfing at local courses, doing yoga at Fusion Yoga (his wife Marsha’s studio) or attending Hawkeye games.

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